If you’re running an online store, you’ve probably heard the term feed management tools. Simply put, it’s the backbone of how your products appear across marketplaces, comparison engines, and advertising platforms. Without it, your product data could be messy, inconsistent, and less likely to convert. What you’ll learn in this article:● What is feed management?● […]
According to Think with Google, 34% of U.S. consumers said they had already started their holiday shopping in July 2024. That means if your Google Shopping Black Friday campaigns aren’t optimized early, you risk losing visibility right when buying intent peaks. With the right strategy, you can stay ahead of the rush! What you’ll learn […]
If you’re running Google Shopping Ads, chances are you’ve seen the warning “Limited performance due to missing value GTIN” inside Merchant Center. It may look small, but this error directly impacts how often your products show up and how well your ads perform. What you’ll learn in this article:● What the warning means● Why it […]
Google product identifiers are the backbone of accurate product listings and high-performing Shopping Ads. If you sell on Google Merchant Center, mastering these codes is essential. What you’ll learn in this guide:● What are Google product identifiers● The most common types of identifiers● How to add and manage identifiers in Merchant Center● Best practices to […]
You’ve set up your Google Shopping campaign, uploaded your product feed, and waited… but nothing is showing. No impressions, no clicks, no conversions. If you’re asking yourself, “Why are my Google Ads not showing?”, you’re not alone. This is a common issue that frustrates many advertisers. What you’ll learn from this article:● Why your Google […]
Google Shopping can drive tons of high-intent traffic to your store, but only if your campaigns are properly optimized. Whether you’re struggling with low ROAS, irrelevant clicks, or poor visibility, this guide will walk you through the best Google Shopping optimization tactics that actually work. In this guide, you’ll learn:● How to optimize Google Shopping […]
Running Google Shopping campaigns without a keyword strategy is like throwing darts in the dark, you’re spending money, but you’re not sure what you’re aiming at. Unlike Search Ads, Google Shopping doesn’t let you choose keywords directly, but that doesn’t mean keywords don’t matter. In fact, understanding and optimizing your Google Shopping keywords is one […]
Google Shopping product title optimization is crucial if you want your ads to convert and rank well. If you’ve been struggling with low click-through or conversion rates, it’s time to rethink your title strategy, because even the best products won’t sell if no one clicks. What you’ll learn in this guide:● Google’s official title format […]
Imagine scrolling through Google and spotting those eye-catching product boxes with crisp, studio-quality photos that beg to be clicked. That instant visual draw is no accident, Google Shopping images are built to stop thumbs and start sales, and merchants who nail the specs are cashing in. Still leaning on text-only ads or blurry stock shots? […]
Suppose you have searched for something on Google and noticed those stylish listings made up of beautiful images driving clicks. In that case, chances are that Google Shopping Ads are doing the trick, and eCommerce brands are really raking in moolah because of it. If you’re running text-only ads, you’re missing out on one of […]
