Empower Your Multi-Channel Sales with the New Product Feeds Feature

We’re excited to introduce the all-new Product Feeds feature, designed to revolutionize how you manage and optimize your product data for multiple shopping channels. Whether you’re selling on Google, Bing, Facebook, Pinterest, TikTok, or other platforms, the enhanced flexibility and functionality of this update make multi-channel feed management easier than ever.

What Is the New Product Feeds Feature?

The Product Feeds feature is a powerful tool that allows you to create, customize, and manage XML feeds tailored to each channel’s specific requirements. By separating this functionality into its dedicated menu, we’ve streamlined how you handle product data, saving you time and improving efficiency.

Key Features of Product Feeds

  • Multi-Channel Support
    Seamlessly create and manage feeds for a variety of platforms, including:

    • Google Merchant Center
    • Bing Shopping
    • Facebook Ads
    • Pinterest Ads
    • TikTok Ads
    • Klaviyo and more
  • Customizable Feed Fields
    Tailor XML feed fields to suit each channel’s unique specifications. From dynamic values like product titles and vendors to categories and pricing information, you have full control over your data presentation.

  • Dynamic Value Mapping
    Easily map Shopify fields to feed fields using dynamic values. For instance:

    • <g:brand>{{product_vendor}}</g:brand> assigns your Shopify product vendor to the “Brand” field on Google Merchant Center.

    Prefer something else? Select the value you want, like <g:brand>{{product_title}}</g:brand>.

  • Instant Sync Options
    Push updates directly to Google Merchant Center or other channels whenever a product changes—no need to wait for scheduled syncs!

Benefits of the New Product Feeds Feature

  • Greater Flexibility: Customize your feed exactly how you want it, meeting all channel requirements without hassle.
  • Improved Efficiency: Dedicated menus and tools reduce time spent managing data.
  • Error-Free Feeds: Preview features help identify and resolve issues before submission.

Get Started Today!

Setting up your Product Feeds is easy. Follow our step-by-step guide to create and customize your XML feeds:
👉 Set Up Your Custom XML Feeds

Need Help?

Our team is here 24/7 to support you as you transition to this new feature. If you have any questions or feedback, reach out through the app or email us at [email protected].

We’re confident that the new Product Feeds feature will empower your multi-channel marketing strategy and drive your e-commerce success.

Let us know how you’re using it—we’d love to hear your feedback!

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